What Should I Expect From A Successful Franchise Business?


You may have already decided to go with a franchise system, now you’re just trying to figure out which is the best fit. Not all café franchises are created equal and here are the top three things you should be looking for when you buy a café business like a Muffin Break® bakery café.

1. When you own a Muffin Break café business you are buying into a network of supportive and like-minded peers. As a Muffin Break franchise owner you gain access to a network of peers consisting of both fellow franchise owners and the Head Office team who are there to guide, support and assist you in building your own business. You are not alone in running your café business, guidance on upcoming trends, human resources, product development and innovation, management strategies and general industry news as well as additional ongoing training are available via regular on site visits, marketing conferences, regular state meetings and through Muffin Break’s online training platform, which is continuously updated and monitored.

2. Muffin Break cafés have a national reputation for quality that immediately lends its credentials to your business. Muffin Break have worked for over 25 years to build their brand and establish their status as a trusted and quality bakery café. The brand currently has nearly 300 cafés operating across Australia, New Zealand and the UK. Muffin Break’s strong reputation for providing award winning coffee, wholesome and delicious products and a friendly service is demonstrated through their vast collection of awards and certifications, the latest of which include the DaVinci Gourmet Australian Coffee Chain Championship in September 2015, the QSR Media Award in July 2015 and the Golden Bean Award in 2014. In addition to these acknowledgments, Muffin Break has also just been crowned ‘Best Coffee Shop’ for having the most satisfied customers in the Canstar Blue awards for the third year in a row. With this kind of award winning reputation, you as a Muffin Break franchise owner can be proud to be part of this network.

3. When you buy a Muffin Break café business you are buying a business ready to hit the ground running. You will receive the complete business package with qualified experts on hand ready to help build your store, train you and your team to run it and provide you with exceptional food and coffee designed to keep your customers coming back. Accredited training equips you with all the business knowledge and skills needed to run your café business. This, coupled with extensive initial and ongoing support in all areas of the business such as management, operations, marketing, IT and customer service, will ensure you are ready and confident from day one. As part of your training the Muffin Break Operations team are there with you pre and post opening to support you in the running of your café and for staff training.

If you’re interested in owning and operating your own Muffin Break bakery café, fill out the enquiry form here to get started.

Submit an Enquiry

The enquiry form below is for Franchise Partners who wish to purchase a Franchise. If you wish to apply for employment in one of our cafés, please click here.